How to find Niche for Your Blog to Make Money |
Finding a Niche can be hard sometimes, specially if you want to make money from your blog.
To choose a Niche, You have two options:
1- Write about what you know and passionate about.
2- Write about a Niche that will make money.
Each option of them has a positive and a negative side.
But what if no one is interesting in your Niche ?
It’s good to write about something that will make money and attract the highest paying Ads, but it’s difficult to write about what you don't know, and it’s risky at the same time because the visitors will know that you are misleading them or don’t know what are you talking about, and they will lose trust in you, this is a nightmare for any Blogger.
The Best Technique to find a Niche that generate traffic to your blog and make money
It's Not a Secret Formula But it's a Logical One
1- The Niche should be a subject that you love and have experience about it, or a subject that you don't have a problem writing about it and ready to learn about it.
To guarantee that you will be able to write daily or at least post one post every two or three days, search engines are in love with the sites that have fresh content.
To guarantee that your visitor will be a follower, you will have their trust and they will know that you know what are you talking about, this will give you a free marketing tool when they share your posts or recommend it to their friends and followers.
2 -Many internet users are interested in the Niche.
To guarantee a higher chance in driving traffic to your blog.
3- Write a unique articles, find a niche that has fewer competitors.
Fewer competitors means higher chance to appear in search results.
Don't write about Finance if you don't know what is Finance, Don't write about Aliens because you believe in them and don't write about Cooking because you think that everyone will be interested in it.
The First Step: Make a list.
Write the niches that you have some information about or niches that seems easy for you to learn. Then try to find a specific niche, a niche down some more. If you choose cooking, then remember that the internet is full of blogs about cooking, it's better to choose a sub category, something like Indonesian food or Vegan food or maybe cocktails. So you will have fewer competitors.
If you can't find any idea, then do some "random words brainstorming" by writing any random words, then think of as many things as you can that are associated with the random words you have write them down.
Ask What is its function? What are its aesthetics? How is it used? What metaphors can be associated with it? What is the opposite of your word?
Here is a list of some of the most famous categories and sub categories:
Business – Career, Industrial, Law, Marketing, Office, Professional Services, Work from Home
Culture & Arts – Books, Collectibles, Design, Fine Art, History, Illustrations, Science, Travel, TV & Film
Current Events – Celebrity Gossip, Entertainment, Humor, Movie, Music, Political
Family – Baby, Education, Faith, Marriage, Mommy, Motherhood, Parenting, Pets, Relationships, Religion, Toys & Games, University, Wedding
Food & Drink – Cocktails, Cooking, Event Planning, Parties, Wine
Health & Fitness – Diet, Exercise, Medical, Mental Health, Weight Loss, Wellness
Home & Garden – Crafts, Decor, DIY, Gardening, Home Improvement, Homemaking, Interiors, Natural Living, Outdoors
Men – Cars, Fashion, Hunting, Sports
Money – Budgeting, Economics, Frugal Living, Personal Finance, Real Estate
Self Help – Astrology, Encouragement, Inspirational, Life Hacks
Style, Fashion & Beauty
Technology – Camera & Photo, Cell Phones, Computers, Electronics, Gaming, Photography, Software, Videos.
Remember that your niche shouldn’t fall always under one category, you can have a niche that contains more than one category; Something like: work from home ideas for Mommy, pet’s food, Medical health for baby, Bedrooms for teenager, books that are about relationships.
Ask What is its function? What are its aesthetics? How is it used? What metaphors can be associated with it? What is the opposite of your word?
Here is a list of some of the most famous categories and sub categories:
Business – Career, Industrial, Law, Marketing, Office, Professional Services, Work from Home
Culture & Arts – Books, Collectibles, Design, Fine Art, History, Illustrations, Science, Travel, TV & Film
Current Events – Celebrity Gossip, Entertainment, Humor, Movie, Music, Political
Family – Baby, Education, Faith, Marriage, Mommy, Motherhood, Parenting, Pets, Relationships, Religion, Toys & Games, University, Wedding
Food & Drink – Cocktails, Cooking, Event Planning, Parties, Wine
Health & Fitness – Diet, Exercise, Medical, Mental Health, Weight Loss, Wellness
Home & Garden – Crafts, Decor, DIY, Gardening, Home Improvement, Homemaking, Interiors, Natural Living, Outdoors
Men – Cars, Fashion, Hunting, Sports
Money – Budgeting, Economics, Frugal Living, Personal Finance, Real Estate
Self Help – Astrology, Encouragement, Inspirational, Life Hacks
Style, Fashion & Beauty
Technology – Camera & Photo, Cell Phones, Computers, Electronics, Gaming, Photography, Software, Videos.
Remember that your niche shouldn’t fall always under one category, you can have a niche that contains more than one category; Something like: work from home ideas for Mommy, pet’s food, Medical health for baby, Bedrooms for teenager, books that are about relationships.
Try to find more specified Niches using Google search, Here is a short tutorial on How to use Google Search to find more specified Niches and Keywords.
Take a break then read your list, Now you may think that there are many websites that give information about all this niches.
What you think may be right or may be wrong, we have to be sure first !
The second Step: Sort your list.
Take a break then read your list, Now you may think that there are many websites that give information about all this niches.
What you think may be right or may be wrong, we have to be sure first !
The second Step: Sort your list.
Use your niches as a search query in Google search, when you search for any search query in Google you will see in the search result page the estimated number of results. Write this numbers in your list, Then sort your niches according to this Numbers.
Now your list is sorted according to the competition.
The Third Step : Google your Niches list to get more information.
In search result page click on the first 5 links for each search query, they are the best sites in this Niche and they may be your competitors if you decide to choose this Niche.
Realize in each site the following: What is the site about, The design of the site, The speed of the site, The colors and the fonts, The categories and the labels, Read one or two articles.
Try to figure out if this sites already covered the whole subject or not, Make a note about what did you like in their website and what you dislike, you will use this information later.
Ask yourself some question
What is the information that doesn’t exist in the website and i can write about ?
Can I do a research and rewrite all their articles in a better way ?
What is the information that i can provide to make the visitors visit my site ?
Do the same with all the niches in your list.
Now you are more organized, You have more details about the competitors in your niches list.
The Fourth Step : What are the people searching for ?
For Example : Your Niches list contains Indonesian Food and Vegan Food, You have information about both of them and ready to learn more about both of them but when you searched in Google you found the following results :
In Google search results there are 223,000,000 pages about Indonesian food and there are 494,000,000 pages about Vegan food.
You may think that Indonesian Food is better because it has fewer competitors than Vegan Food, this is true but this numbers doesn’t tell us what are the people searching for ? What if no one is searching for Indonesian food and everyone is searching for Vegan food ?
To answer this questions you have to use Google Keyword Planner Tool, it's a free tool from Google for advertisers, You can use Google Keyword Planner to know how often users were searching for a particular keyword in the past.
Here is Google Keyword Planner tutorial: How to Use Google Keyword Planner Tool to find Keywords.
Google Trends is another easy tool that will allow you to explore what the world is searching, We also wrote a detailed Google Trend tutorial : How to use Google Trends to find Keywords.
The Third Step : Google your Niches list to get more information.
In search result page click on the first 5 links for each search query, they are the best sites in this Niche and they may be your competitors if you decide to choose this Niche.
Realize in each site the following: What is the site about, The design of the site, The speed of the site, The colors and the fonts, The categories and the labels, Read one or two articles.
Try to figure out if this sites already covered the whole subject or not, Make a note about what did you like in their website and what you dislike, you will use this information later.
Ask yourself some question
What is the information that doesn’t exist in the website and i can write about ?
Can I do a research and rewrite all their articles in a better way ?
What is the information that i can provide to make the visitors visit my site ?
Do the same with all the niches in your list.
Now you are more organized, You have more details about the competitors in your niches list.
The Fourth Step : What are the people searching for ?
For Example : Your Niches list contains Indonesian Food and Vegan Food, You have information about both of them and ready to learn more about both of them but when you searched in Google you found the following results :
In Google search results there are 223,000,000 pages about Indonesian food and there are 494,000,000 pages about Vegan food.
You may think that Indonesian Food is better because it has fewer competitors than Vegan Food, this is true but this numbers doesn’t tell us what are the people searching for ? What if no one is searching for Indonesian food and everyone is searching for Vegan food ?
To answer this questions you have to use Google Keyword Planner Tool, it's a free tool from Google for advertisers, You can use Google Keyword Planner to know how often users were searching for a particular keyword in the past.
Here is Google Keyword Planner tutorial: How to Use Google Keyword Planner Tool to find Keywords.
Google Trends is another easy tool that will allow you to explore what the world is searching, We also wrote a detailed Google Trend tutorial : How to use Google Trends to find Keywords.
The two tools will tell you how often users were searching for your niche, don't forget to compare all the remaining niches in your list.
Choose the one that has less competitors and higher estimated number of searches per month, try to make your blog unique and specified.
By following this steps you will be able to know which niche is better for you.
By following this steps you will know what are people searching for, you will give them a detailed answers for all their questions, while having fewer competitors your chances will be higher in appearing in search results, and you know what your competitors can offer and what they can't.
Be ready to learn more and more about your niche, so you can give useful information for everyone who is interested.
Related : Learn Why The niche is Important to make money online
By following this steps you will know what are people searching for, you will give them a detailed answers for all their questions, while having fewer competitors your chances will be higher in appearing in search results, and you know what your competitors can offer and what they can't.
Be ready to learn more and more about your niche, so you can give useful information for everyone who is interested.
Related : Learn Why The niche is Important to make money online